We Mean Business Coalition
All in for 1.5°C campaign
When it comes to sustainability, people often face psychological distancing – where when a problem feels overwhelming or too far away for them to overcome themselves, they distance themselves. But what about when those individuals represent businesses? Read about how we helped.
The challenge
Unite individual businesses into a force that can positively influence sustainability policies
Our strategic solution
The We Mean Business campaign … All in for 1.5C
Which we delivered through
Press, social media, pavilion at COP, film
And brought to life across
Digital display, print, and film.
Resulting in
Not solely attributable to us, but following this high-profile activity which helped establish credibility for change:
- + 32% companies committed to a Net Zero Target and/or setting a Science-based Target for emission reductions.
- 1,100 large-cap businesses actively engaged in policy advocacy to governments to accelerate Net Zero legislation.
- Total of 27% of the world’s most high-impact companies have set science-based emissions reduction targets.